Hockey Canada partners with Fanatics for e-commerce fan gear

Fanatics operates more than 300 online and offline stores

Following in the footsteps of the NHL and MLS, Hockey Canada is partnering with Fanatics on its e-commerce business.

The long-term agreement gives Fanatics exclusive rights across Hockey Canada e-commerce and other retail channels.

While Nike remains the official performance apparel of Team Canada, including the team jersey and Nike “Authentics,” Fanatics will offer the bulk of other fan gear.

READ MORE: Vancouver esports entry in the Overwatch League to be known as the Titans

“Fanatics and Hockey Canada share similar values in delivering exceptional experiences and premium products to fans of our great game,” Mike Ross, Hockey Canada’s chief business officer, said in a statement.

The announcement was made just ahead of the Dec. 26 start of the world junior championship in Vancouver and Victoria.

”This new strategic arrangement will benefit both fans and retailers and is part of our overall goal of growing the licensed sports business throughout Canada’s sports-crazed regions,” said Fanatics Canada general manager Jeff Budway.

Fanatics operates more than 300 online and offline stores, including the e-commerce business for the NFL, MLB, NBA, NHL, MLS, NASCAR and PGA as well as more than 200 collegiate and pro teams.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

COLUMN: Pre-clearance changes at Canadian airports

Some believe these expanded powers may be contrary to the Canadian Charter of Rights and Freedoms

Successful Canadian Sport School coming to Penticton

A meeting is planned for February about Canadian Sport School - Penticton

Vehicle fire occurred outside of fire departments’ coverage areas

Neither Summerland nor Peachland detachments attended incident at Okanagan Lake Provincial Park

U.S. lawyer charged with allegedly smuggling restricted firearms across Osoyoos border

Shawn Jensen allegedly smuggled AR-15, Ruger .22 over U.S./Canada border, with no licence.

Okanagan among Canada’s most at-risk habitats: WWF report

Report found the Okanagan is inadequately protected despite being a hotspot for at-risk species

UBCO students raise funds for those affected by Philippine volcano eruption

All proceeds will be donated to the Philippine Red Cross

B.C.-based Coulson Aviation C-130 crashes in Australia

Three people are confirmed dead in the crash in New South Wales

B.C. RCMP spent roughly $750K on massive manhunt for Port Alberni men

Manitoba RCMP helped with 17-day search through the province’s northern terrain

Future space homes could be made of mushrooms

NASA explores use of fungi to build structures in space

Empty speedboat sinks off Kelowna shore on Okanagan Lake

This is the third report of a boat found in the lake in the past two weeks

Man killed by police in Lytton called 911, asking to be shot: RCMP

Howard Schantz, also known as Barry Schantz was killed following a standoff at his Lytton home

UPDATE: Revelstoke City Council gives themselves a raise, councillor resigns in protest

The mayor’s pay is set to go from $30,000 to $60,000 over three years

Most Read