‘Obviously inappropriate:’ Insurer exec shocked ASIMIL8 plate was ever issued

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate

Documents from a legal challenge by a “Star Trek” fan who had his personalized ASIMIL8 licence plate revoked show a Manitoba Public Insurance senior executive was shocked the plate was ever issued at a time when reconciliation with Indigenous people was coming to the forefront.

The email from vice-president Keith Ward to registrar of motor vehicles Carla Hocken on April 24, 2017, said approving the licence plate did not follow MPI procedures and required immediate action.

“We are considering serious disciplinary action for those who were involved and contributed to approving a plate that is so obviously inappropriate at a time when there was significant media coverage about the work of the Truth and Reconciliation Commission, etc,” Ward wrote.

“This is a very serious lack of judgment for those who were involved in doing the research and/or approving the plate for issue.”

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate.

Troller is an avid fan of the “Star Trek” TV franchise and in 2015 got the plate which features a well-known saying by the alien race the Borg. He put the ASIMIL8 plate in a border that stated:, “We are the Borg” and “Resistance is futile.”

In a recently filed legal brief, Troller explained that he drove around with the plate for nearly two years and no one complained. He renewed it with MPI in 2016 without issue.

An Ontario woman posted a photo of the licence plate on Facebook on April 22, 2017. Court filings show a transcript of a call she made to MPI in which she said the plate was offensive because of the history of government assimilation policies.

Court documents show that after the complaint was made, there was a flurry of emails between MPI officials trying to understand how the licence plate was approved in the first place.

Plates are denied for a variety of reasons, including if they are offensive, suggestive, discriminatory or include racial or ethnic slang. Since they are the property of the Crown, they can be recalled at any time.

The ASIMIL8 plate was considered by a five-person committee, internet searches were done on its meaning and it was issued without any concerns.

In another email, Ward said, “the process here did not work.”

Troller was contacted and told his plate was deemed inappropriate and was being recalled. Troller is arguing MPI’s decision to revoke the plate is a violation of his charter-protected right to free expression.

MPI did not comment on the filings because the case is before the courts.

The documents include a 47-page list of licence plates that were denied by MPI. They include BITE ME, VINO, MMMBEER, SKODEN, HYZNBRG, HOLYCOW, PWALKER and 50 GREY.

A man in Nova Scotia has also gone to court over a personalized licence plate. Lorne Grabher has been trying to reinstate his “GRABHER” plate since it was revoked in 2016 by the Registrar of Motor Vehicles following an anonymous complaint.

Kelly Geraldine Malone, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Penticton resident’s dog allegedly stolen from construction site

Nicholas Bozak is seeking the public’s assistance in locating Askem, his 17 month old mastiff chow

Okanagan-Shuswap weather: mix of sun and cloud, chance of showers

Environment Canada is calling for a sunny weekend across the Okanagan

Experience the music at the 97 South Song Sessions in Penticton

Songwriters Tim Nichols, Jimmy Yeary, Jessica Mitchell and Bob DiPiero to perform intimate concert

Summerland real estate agents handled many home transactions

Larry and Donna Young spent 40 years in Summerland housing market

Stolen car now returned to Summerland dealership

Vehicle was stolen on same day as attempted carjacking incident

When walls talk

Vernon murals see generation II through new augmented reality app

435 insurance claims from Okanagan tree fruit growers so far this season

The Ministry of Agriculture is assessing the rain damage in the Okanagan

Community of Oliver active in policing work

Citizens on Patrol, Speed Watch more active than elsewhere in the South Okanagan Similkameen

Justin Trudeau’s carbon footprint revealed in ranking of world leaders

Travel company ranks 15 world leaders’ foreign flight CO2 emissions

B.C. First Nation’s group using ads in Texas targeting company for fuel spill

The Heiltsuk Tribal Council has called out Kirby Corporation for the Nathan E. Stewart oil spill

Trudeau announces $79M investment for 118 more public transit buses across B.C.

Contributions from municipal to federal level to fund more buses in a bid to cut commutes

B.C. woman wins record $2.1 million on casino slot machine

‘That night was so surreal … I wasn’t able to sleep or eat for the first two days,’ she said

Arrest made in vandalism of the former home of man charged with South Okanagan murders

RCMP confirmed one person has been arrested in relation to the alleged vandalism

Respected wildlife artist in the Okanagan dies

According to a post by his family, Terry Isaac died on July 16

Most Read